HTML.co.uk

So far we have studied and understood a variety of elements, tags and options of the HTML language. Now it is the right time to discuss about the appropriate usage of elements in the web document. The sole objective of a company’s web site is to spread the business and increase profitability. In order to achieve this goal the web site should be captivating enough so as to pull the customers towards it. In fact, if a web page is not created for money minting, then also it should be good looking, readable and presentable so that the audience can judiciously use it.

So, what type of web page can be called as the perfect one? No one! Every web site has its own pros and cons and there are no hard criteria to compare different web sites and judge their perfection. But in order to make web more useful and fruitful, there are some basic guidelines which should be considered before designing the HTML page.

Image is not EVERYTHING

The first and foremost thing which is to be kept in mind is that ‘Images’ are not everything. People generally think that the images will make their web site more beautiful (which is partially right) and put too much images in their HTML documents. This results in the loss of the main theme.

If too much images are used on a web page the visitor gets confused and cannot get hold of the intended meaning of the web page. Thus, images should be used only when it is important.

Too much of Flash work?

Just like the images, animations also need appropriate planning before it finds a place in your web site. Too much graphics and animations overwhelm the website and hides the core message.

Web Site content

The content written on the web site should be as crisp and concise as possible. Internet users are addicted to fast scanning. They only read the first few lines in order to decide whether to visit your web site further or not. Thus the content or the HTML stuff should be focused and to the point.

• Break long topics into small paragraphs, each portraying one distinct idea.
• Use lists wherever possible.
• Provide intuitive hyperlinks at appropriate places in order to give the user a hassle free navigation system.
• Maintain consistency with respect to the main style and design. For this purpose make a site map of your web site.

Maintain RELEVANCE of your HTML document

Information system is highly dynamic in today’s era. What is new and important today might become a crap after few hours. Thus, the web pages should be updated from time to time in order to maintain its relevance. Updation process becomes real time process in case of web sites related to stock markets, news and similar ones where the web pages are updated in fraction of a second.

Web Etiquette

It refers to all the rules which have to be followed by every web developer.

• Do not use offensive language
• Do not criticize any other web site, religion, race etc.
• Do not copy patented images and logos of others.
• Do not copy-paste the content of any other web page onto yours. Stop plagiarism.
• Do not hack any resource on the web
• Avoid the use of offensive images and cheap language.